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7 April, 2026, 9:42 am
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This year’s Hibiscus Festival focuses on highlighting our rich culture and heritage – President Katonivere

This year’s Hibiscus Festival focuses on highlighting our rich culture and heritage – President Katonivere

By Mosese Raqio
01/09/2024
[Photo: Fiji Government]

This year’s Hibiscus Festival will focus on highlighting our rich cultural heritage and while one contestant will wear the crown and represent our nation on the regional and global stages as our Cultural Ambassador, all the contestants will have experienced a variety of activities over the eight days of the event, undoubtedly leaving lasting impressions.

These were the words of President Ratu Wiliame Katonivere while opening the 68th Miss Hibiscus Festival at the Suva Foreshore last night.

Ratu Wiliame emphasised the importance for the contestants to make their voices heard on the issues that they are passionate about and consider significant to advocate for.

He adds that events such as the Hibiscus Festival have underlying unifying factors, bringing people together to celebrate life, and creating a tangible sense of multi-cultural and multi-ethnic oneness.

He says the Hibiscus Festival has come a long way since its humble beginnings in 1956 and he acknowledges Liebling Marlow, the first Miss Hibiscus, who set the standard for all future queens to follow.

Ratu Wiliame says every year that standard has been raised by the amazing women who have worn the crown.

President Katonivere wished all 9 contestants the best in this competition and urged them to cherish this experience.

The Hibiscus Festival was last held in 2018 and its return this year aims to showcase Suva as a premier destination, highlighting its local tourism attractions, vibrant retailers, diverse businesses, and rich culinary offerings.

The Hibiscus Festival officially opened last night and will conclude with the crowning of the 2024 Miss Hibiscus next Saturday.

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