The video-focused social networking service – TikTok has announced that it is expanding the maximum length for uploads to 10 minutes.
The company has been testing longer uploads for years, recently introducing three-minute videos last July but this latest update is the largest increase yet and will now roll out globally.
Some users were given the news as a notification within the app.
You have to update your TikTok app to be able to use the new feature.
TikTok’s rise to popularity was founded on a never-ending stream of short videos tailored to catch users’ attention.
American technology news website – The Verge reports longer videos allow TikTok to better compete with YouTube as well as capture an older audience and increase overall engagement time on the app.
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