10 January, 2026, 8:10 pm Central - 24°C Rain

Earth Day is not a celebration — it's a wake-up call - Deo

Earth Day is not a celebration — it's a wake-up call - Deo

By Priya Nand
22/04/2025

At a time when the world should be advancing bold climate action and inclusive justice, we are instead witnessing alarming regression, which is fuelled by political authoritarianism, corporate greed, and a shrinking civic space.

The Pacific Recycling Foundation says Earth Day 2025 must not be treated as a celebration, but rather as a clear and uncomfortable mirror reflecting how far the country is falling behind.

PRF Founder Amitesh Deo says environmental decisions driven by corporate interests tend to prioritise profit over people and sideline grassroots environmental and recycling advocates in the process.

He says if we truly believe in the power we hold to protect the Earth, that belief must be reflected in our systems, our policies, and in how we support those doing the hardest, most unrecognised work.

Deo also emphasised that it is the grassroots workers and marginalised communities who carry out most of the hands-on work to protect the environment.

He says these “collection pillars” of recycling — informal collectors of recyclables, many of whom are women and members of the LGBTQI+ community — work in difficult conditions, often without recognition or resources.

He says these people form the backbone of our recycling systems and their work represents real climate action.

PRF is calling for a shift from superficial sustainability to systems that prioritise justice, dignity, and long-term accountability.

The founder says that the solutions already exist — what is missing is the will to act.

He says Earth Day must remind people not only of their shared power but also of their shared responsibility.

Deo says protecting the Earth cannot be an annual performance — it must be a daily commitment to justice, equity, and to one another.

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