Thousands hold minute of silence to pay tribute to George 'Fiji' Veikoso during FMA Meet the Public and the Press

Thousands of people around the world had a minute of silence during the Fijian Media Association Meet the Public and the Press last night to pay tribute to a pioneer in Fijian music, George 'Fiji' Veikoso, who passed away yesterday afternoon.

The minute of silence was observed before the Meet the Public and the Press session in Labasa and livestreamed across 10 media platforms.

Before the minute of silence, Communications Fiji Limited News Director, FMA executive and co-moderator, Vijay Narayan said George was a beloved son of Fiji, a powerful voice for Pacific music and a source of pride for here and overseas.

Veikoso was born in Buretu, Tailevu in 1970.

He started singing young at church with his family.

His uncle, Sakiusa Bulicokocoko, inspired him to pursue music.

According to IMDB, Fiji's political unrest in 1987 led him to move to Hawaii, where he began shaping the sound of the Pacific.

He made his solo debut with 'Evolution' in 1994.

His next album, 'Born & Raised', became an instant favourite in the region.

Hits like 'Lia' and 'Good Thing' remain popular.

Veikoso also co-wrote the theme for 'Baywatch: Hawaii' from 1999 to 2001 and acted in the movie 'Blue Crush' (2002).

He created a blend of Polynesian, Fijian, reggae, and R&B styles. His achievements include Na Hoku Hanohano Awards (Male Vocalist and Favourite Entertainer, 1998), Pacific Music Awards (Best Pacific International Artist, 2014) and Lifetime Achievement Award (Pacific Music Awards, 2021).

His collaboration on the "Island Warriors" compilation album also earned a Grammy-nomination for Best Reggae Album.

By 2023, his songs had been played more than 500 million times on music streaming platforms.

Despite ongoing health struggles, he organised 'Homecoming Fiji' concerts and performed until close to his final days. The organizers of Homecoming say as we take this moment to honour George's life and legacy, they ask for your patience and understanding at this difficult time.