The Flour Mills of Fiji has today signed a three year partnership with the Hibiscus Festival Committee and FMF will also be one of the two gold sponsors for this year’s festival.
Festival Chairman Opetaia Ravai says they are grateful for the three-year sponsorship deal as FMF has a deep-rooted connection with the people of Fiji in terms of providing their iconic food brands and providing employment to thousands of Fijians over the past fifty-plus years.
Ravai says having FMF as a gold sponsor for the next three years shows their commitment to the Fijian community.
He says FMF Foods has been a pillar of culture and diversity in all households and to resonate the Hibiscus Festivals with FMF, brings the true meaning of the Hibiscus Festival.
Business Analyst Manager Claudia Dass Smith says this partnership signifies more than a partnership as it represents a commitment from FMF Foods Limited to contribute to the cultural and economic growth of Fiji actively.
Smith says with this collaboration, it will enhance the festival experience ensuring it continues to thrive in the years to come for future generations to enjoy.
She reiterates that their products are deeply rooted in Fijian tradition which is a testimony of their dedication to authenticity and quality.
Smith says this signing will allow them to connect further with their consumers and celebrate their shared heritage. The Hibiscus Festival will take place from August 31st to September 7th at the revamped Ratu Sukuna Park, the Suva Foreshore, and Suva Civic Centre.
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