Tommy Hilfiger embraces modest fashion with launch of first hijab

Tommy Hilfiger embraces modest fashion with launch of first hijab

By fijivillage
Thursday 03/09/2020
Tommy Hilfiger has launched its first hijab. [image: instyle.com]

Top American fashion label Tommy Hilfiger has launched its first hijab, in a move that sees a welcome shift towards embracing more diversity.

It’s not the first time the fashion industry has recognized the significance of so-called modest fashion.

In 2016 at New York fashion week Anniesa Hasibuan was the first designer to show a collection where all models wore the hijab.

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Dolce & Gabbana, DKNY and Mango have done “Ramadan collections”.

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After the fashion industry has been criticized for its lack of diversity and racism, following the Black Lives Matter protests, the Hilfiger hijab could suggest major fashion brands are stepping forward with inclusive practices. 

The launch of the hijab follows on from Hilfiger’s promises to be more inclusive.

Last month its parent company PVH announced a program to increase opportunities for people of color at the company.

[Source: inistyle.com]

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