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22 January, 2021, 5:55 am Central - 24°C Rain

Local artists to gain from the historic partnership signing between CFL and Digicel

Local artists to gain from the historic partnership signing between CFL and Digicel

By Iva Danford
Friday 24/07/2020
Local musicians were full of smiles today after an agreement was signed between Communications Fiji Limited (the parent company of Legend FM, FM96, Viti FM, Navtarang and Radio Sargam) and Digicel

Local musicians were full of smiles today after an agreement was signed between Communications Fiji Limited (the parent company of Legend FM, FM96, Viti FM, Navtarang and Radio Sargam) and Digicel, where people can text and tip the artists performing on Legend FM’s Local Vocal and Viti FM’s Vosa Na Wa.

People can text the initials of the musicians to 176 and that artist gets 90 cents out of every text sent if people like any video they watch on Viti FM and Legend FM’s platforms.

The text message costs 99 cents.

People can watch the videos of these musicians performing on the Legend FM’s Local Vocal and Viti FM’s Vosa Na Wa on the stations’ websites, facebook pages and on fijivillage.

Speaking at the signing and launch of the new version of Legend FM’s Local Vocal and Viti FM’s Vosa Na Wa, CFL Board Chairman William Parkinson says in this age, this partnership is really exciting.

Parkinson says the fact that local music is earning it’s way to the play list of the five radio stations namely FM96, LegendFM, VitiFM, Navtarang and Radio Sargam is amazing.

Digicel Fiji’s Head of Consumer Charlotte Taylor says the partnership will help local musicians during this tough time.

Taylor says they plan to continue this type of partnership in the future.

Top musician, Georgina Ledua says this partnership will definitely benefit her as a sole bread winner.

Ledua says some of her family members have been helping her because she can hardly perform anywhere because of the COVID-19 restrictions in place.

Ledua also encouraged artists to come up with more new original songs.

Chairman of the Fiji Performing Rights Association, Saimone Vuatalevu says they are grateful to CFL and Digicel for the first ever initiative like this in Fiji and they are proud to be part of it.

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