44 potential breaches have been identified, ranging from overcharging to not displaying prices or failing to reflect duty and VAT reductions in the prices of goods and services.
The Fijian Competition and Consumer Commission says this resulted after over 700 inspections and surveillance conducted in November, with a particular emphasis on preventing price gouging and deceptive practices.
Chief Executive Officer, Joel Abraham says appropriate enforcement action will be taken for the identified breaches ranging from issuance of warning letters and putting the premises on surveillance or prosecuting the offenders, as applicable.
He says they have also conducted 417 pre-Christmas inspections to monitor traders’ compliance.
The CEO is urging Fijians to be vigilant during the last minute shopping and take time to compare prices, check expiry dates and carefully review terms and conditions.
He says any unethical practices—whether inflated prices, misleading advertisements, or unfair terms needs to be reported immediately.
While giving his Christmas message, Abraham says small act of kindness, like sharing a meal, lending a ear or simply offering companionship can make a world of difference to those who may not be as fortunate as you.
Abraham says this festive season is also a time to reflect on kindness and community and he encourages everyone to take a moment to check on those who may be vulnerable in your community — whether it’s an elderly neighbour, a family member or someone who might be spending the holidays alone.
He says let us all embrace the true spirit of Christmas by looking out for one another and fostering a sense of unity and care.
The CEO says their focus has been on ensuring fairness and protecting consumers from unethical practices by carrying out inspections and surveys across the country.
