Louis Vuitton stages dramatic runway show in Hong Kong

Louis Vuitton stages dramatic runway show in Hong Kong

By fijivillage
Tuesday 12/12/2023
Drones took to the air to spell out the brand’s LVERS logo as models walked the catwalk.

Louis Vuitton’s creative director for menswear Pharrell Williams signaled the label’s ambitions in Asia on Thursday evening, staging a playful show under the lights of Hong Kong’s Victoria Harbour.

The American musician and designer, who in June shut down Paris’ Pont Neuf bridge to showcase his debut collection for the label, continued his high-profile tenure at the brand by unveiling its latest looks against one of the world’s most iconic skylines.

The event saw models walking an outdoor runway at the Avenue of Stars — Hong Kong’s answer to the Hollywood Walk of Fame. Cantopop singer Anson Lo, Chinese boy band TNT and South Korean actor Song Joong-ki were among the celebrities in attendance.

The show was themed on travel, everywhere from “Hawaii to Hong Kong,” said Williams. Speaking to CNN just hours before, he described the collection as having “a very hyper focus on dandy” — expressed through its “sailor side” and “resort side,” he added.

In a nod to what the brand described as the city’s seafaring history, the runway’s maritime theme saw musicians in sailor hats strumming ukuleles and a catwalk covered in sand and digital displays screening lapping waves.

Models — who included members of Hawaii’s surf communities — swept along the harborfront in striped suits, sailing jackets, fisherman-style sandals and tropical floral prints, with Williams’ relaxed silhouettes and embellishments giving some outfits the feel of elevated beachwear. Many of the looks were completed with naval accessories, like raffia bucket hats and a Louis Vuitton Keepall 25 bag hand-embrodiered with seashells.

The sky then filled with dozens of drones, taking on forms including the brand’s LVERS logo — a combination of the classic LV monogram with the word lovers, a philosophy at the heart of Williams’ practice, according to the show notes — before he emerged to take a bow.

“It’s a luxury house, but this luxury house was founded on the traveler — the world traveler,” he told CNN. “And here it’s landed us in Hong Kong.”

The French label appointed Williams in February following the death of his predecessor, Virgil Abloh. As well as putting on a spectacular show at Paris Men’s Fashion Week, complete with an orchestra and gospel choir, Williams has already reimagined some of the brand’s classics — such as a version of its Speedy bag in crocodile leather, a design only available to select customers and priced at $1 million (giving the bag its nickname, the “Millionaire Speedy”).

When asked to reflect on the pressures accompanying one of fashion’s top jobs, Williams told CNN, “Oh the pleasure is amazing. You said pressure, I said pleasure. What’s hard about pleasure?”


Source CNN

Pryde is entitled to be paid salaries until he is removed from office - Rabuka
Prime Minister Sitiveni Rabuka has stated that the suspended Director of Public Prosecutions, Christopher Pryde is entitled to continue receiving his ...
16 hours ago
Thousands turn up to second last day of Fiji Showcase
The cold Suva weather did not deter thousands of people who came out in numbers to enjoy the second last day of Fiji Showcase while thousands more ...
2 minutes ago

PM calls for Online Safety Commission to take action after alleged cyberbullying tragedy
Following allegations that a member of the LGBTIQ+ community was driven to take their own life after getting cyberbullied, Prime Minister Sitiveni ...
14 hours ago

WOWS Kids Foundation seeks donations to aid children with cancer at Fiji Showcase
The WOWS Kids Foundation is seeking assistance from the public and business houses to support the work they do in assisting children living with ...
14 hours ago

21 reps from 7 political parties undergo workshop with FEO
21 representatives from the 7 registered political parties in Fiji participated in a 3-day "Introduction to Elections" workshop with the Fijian ...
15 hours ago

Two 15-year-old students questioned for alleged drug possession at school
Two 15-year-old students have been questioned for allegedly possessing methamphetamine and marijuana on school premises. Assistant Commissioner of ...
15 hours ago

fijivillage Straight Talk with Vijay Narayan
Latest Videos

Stay tuned for the latest news on our radio stations

CFL radio frequencies
2024-2025 National Budget address by the Minister for Finance
2024-2025 National Budget address by the Minister for Finance Prof. Biman Prasad. 2024-2025 Budget ...
6 days ago

Crisis within FijiFirst that led to its deregistration
The FijiFirst Party has been de-registered by the Registrar of Political Parties, Ana Mataiciwa. This is the end of the party that led government ...
10 days ago

Pre-Budget 2024-2025
Pre Budget 2024-2025 budget recommendations and an insight of what people on the ground wish to see in the National Budget
16 days ago