Apple unveiled its first foldable phone, the iPhone Duo, marking the biggest change to the iPhone in its nearly 20-year history.
The tech giant also introduced the iPhone 18 Pro and Pro Max, AirPods 5, Apple Watch Series 12 and Apple Watch Ultra 4.
The company is now giving people a way to lease a new phone, after raising the prices on its newest devices.
This was John Ternus’ first event as chief executive after taking over from Tim Cook earlier this month.
Sharing his vision for Apple’s future, he framed the iPhone as the best personal device for AI, as it already has strong privacy protections.