A strong warning has been sent to traders selling counterfeit goods to refrain from misleading consumers about the standard and quality of products.
The Consumer Council of Fiji says people should be vigilant during this back to school shopping period.
Council Officer‑in‑Charge Bindula Devi says some big brands are being targeted.
She says people can call the National Consumer Helpline toll‑free number 155 to seek advice or to lodge any complaints against traders who are found selling counterfeit products.
