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Fiji Rugby signs 5 year partnership with Umbro

Fiji Rugby signs 5 year partnership with Umbro

By Alipate Narawa
22/01/2025
[Image: Fiji Rugby]

The Fiji Rakavi Football Union Limited (FRFUL) and Umbro ANZ have announced a new long-term partnership with the global sports brand as the official technical partner for the next five years.

This new agreement, which commenced on January 1st, 2025, marks the evolution of Fiji Rugby’s global brand.

FRFUL says the shift to Umbro reflects the union’s commitment to innovation, quality, and a strong relationship with a brand that shares its passion for rugby and sports excellence.

As part of this new agreement, all national teams under the Fiji Rugby banner – including the Fiji Men’s and Women’s 15s and 7s, Fiji XVs, and other age-group teams will now wear Umbro’s bespoke, technical playing and training apparel.

The Fiji Rugby 7s Men’s and Women’s teams have already received their new kits, which they will proudly take the pitch in during the upcoming HSBC Sevens Series leg in Perth.

FRFUL Chief Executive Officer, Rovereto Nayacalevu, says they are proud to partner with Umbro, a global brand with a rich history in the sport and a high commitment to quality.

Nayacalevu says this new partnership reflects their ongoing mission to continue elevating Fiji Rugby’s presence both on and off the field.

He says the Fiji 7s teams will be the first to wear the new Umbro kits, and they are excited to see them represent Fiji with pride and strength at the HSBC Sevens in Perth in their new kits.

The official launch of the partnership and the new Umbro merchandise for retail will take place once the Umbro kits are available in February at Tappoo’s retail outlets across Fiji and the world.

Fans and supporters of Fiji Rugby will soon be able to purchase the same high-quality technical products worn by their favourite players.

Umbro Global Managing Director, Anthony Little says Fiji’s national rugby teams are a source of pride and passion for Fijians; and their electrifying style, a joy to watch for fans around the world.

Little says they are honoured and delighted to see their double diamond logo on such exceptional international teams and look forward to celebrating the unique Fijian flair, spirit and passion with the world.

This collaboration with Umbro aligns with the FRU’s long-term vision to provide Fiji Rugby with world-class support while continuing to develop and inspire future generations of athletes.

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