COVID-19 has prompted emerging markets like Fiji to focus on developing domestic tourism – Koya

Minister for Tourism Faiyaz Koya says whilst we traditionally relied on international visitors COVID-19 has prompted emerging markets like Fiji to focus on developing domestic tourism to boost the economy.

While launching the Nadi Handicraft Night Market, Koya says it is during times like these, that we need to support our people by buying locally.

[Photo: Natalyn / Ministry of Tourism]

He further says new and innovative concepts such as night markets are their way of demonstrating resilience towards the global pandemic, which has changed the landscape of doing business globally.

Koya adds with Fiji being declared COVID-19 free, this is a turning point for our country to make the most of the inventiveness and conduct business domestically to ensure the wheels of Fiji’s economy keeps turning.

[Photo: Natalyn / Ministry of Tourism]

Koya says we must stay positive and see this as an opportunity to re-engineer and introduce new ideas.

He says their love our local's concept will enable locals to display their creativity, in the lead up to restoration of our Tourism industry, which is also a heartbeat of Nadi and the Fijian economy.